Official Press Release

DeepOptics debuts first-ever adaptive focus sunglasses as Silicon Valley tech companies race to put smartglasses on consumers

Company completes its funding goal within hours, unveiling 32°N, the stylish sunglasses with tunable lenses that switch to reading glasses

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Tel Aviv, August 2021—DeepOptics, the inventor and pioneer of a novel adaptive lens technology, unveils its new product, 32°N (pronounced 32 North), the first and only adaptive focus sunglasses, on Kickstarter, and exceeded its funding goal within a few hours. The Kickstarter campaign ended on July 15, with 1,204 pledges, amounting to $314,852. 32°N sunglasses enable a number of different reading prescriptions with a single pair of glasses.

32°N can dynamically correct for reading while serving as functional sunglasses. The glasses mimic natural human vision, allowing users to seamlessly switch between “reading mode” for near vision and “scenic mode” for far distances. 32°N addresses the needs of people experiencing presbyopia, the age-related reduction in near vision, instead of having to switch between sunglasses and reading glasses and without the difficult compromises of progressive lenses and bifocals. Investors of DeepOptics include some of the best-known players in the eyewear and technology spaces, Essilor and Samsung Ventures.

There are 1.8 billion people worldwide with presbyopia, which refers to the inability to focus on close objects. The eye condition typically occurs in people over the age of 45, and gets progressively worse. Presbyopia cannot be reversed, but is commonly corrected with multiple pairs of glasses, especially when outside. Alternative approaches to solving Presbyopia include progressive lenses (multifocal) and bifocals that each have their own limitations. As many consumers can attest, switching between sunglasses and reading glasses can become tiresome, considering the average person looks at their phone as much as 58 times every day. This is where 32°N comes in.

“We are on a mission to improve human vision through dynamic optics,” says Yariv Haddad, the CEO and co-founder of DeepOptics. “Presbyopia is a problem that affects a great many people, for much of the time. 32°N is the first product of several on our roadmap. It was developed to provide a seamless technological solution to a problem facing many users. We believe the fastest way to get our tech into the hands of consumers who can benefit from it was crowdfunding on Kickstarter.”

32°N sunglasses feature pixelated liquid crystal (LC) layers that are split into tiny pixels, capable of rotation at every point of the panel. When the user swipes, they activate the tiny processor embedded in the glasses’ temple. The processor calculates the user’s personal data and sends that data to form the desired lens prescription. Millions of tiny pixels inside the lens change their electrical state according to the new data to form the lens and bring the close object into focus. Completely silent, and without any extra weight or moving parts, DeepOptics’ LC lens enables an unlimited number of dynamic, high-quality lenses that can be changed at any moment.

Similar to mobile phones or Bluetooth earbuds, each full charge of 32°N lasts for a full day. Unlike competing solutions, 32°N doesn’t require any adaptation period.

“Essilor has been proud to partner with Deep Optics for several years in developing smart eyewear solutions that adapt to the user’s environment and needs,” said Denis Cohen-Tannoudji Senior Vice President Smart Vision Solutions at ESSILOR. “We are pleased with the company’s rollout of 32°N and happy to support this project with our engineering and design know-how.”

About

About DeepOptics

DeepOptics (www.deepoptics.com) is the inventor and pioneer of novel electronic lenses technology, with a mission to transform the world of vision correction and lead it to the era of dynamic optics. The company has developed a cutting-edge liquid-crystal (LC) based lenses technology, addressing the growing need for dynamic vision correction, primarily in the markets of progressive eye-glasses and augmented reality and virtual reality (AR/VR) headsets. Its fully transparent, ultra-low-power LC lenses allow the fast and seamless change of optical prescriptions during use. Deep Optics technology is the crucial element for revolutionizing the progressive glasses market as well as several other human vision aid systems. Deep Optics investors include some of the best-known players in the eyewear and smart technology spaces, EssilorLuxottica and Samsung Ventures. Deep Optics is based in Israel.

Leadership

Yariv Haddad - Co-Founder; CEO
Yoav Yadin - Co-Founder; CTO
Alex Alon - Co-Founder; Chief Scientist

Media Contact

Ofir Sever

[email protected]